Repricing Strategies for BuyBoxBuddy: Tackling Rock-Bottom Pricing
There’s a myth that Amazon repricing software can trigger price wars and suspensions. Today we debunk it using Buy Box Buddy’s built-in Amazon repricing analytics. Find out what you should do after you win the Buy Box with rock-bottom pricing. Some sellers are unsure about using Amazon repricing software . After all, there are many reports of listing suppressions and account suspensions due to price gouging. And as we settle into a new normal, we return to age-old problems like aggressive undercutting and price wars. Given that so many sellers want to test Amazon’s limits with their automated repricers, Amazon has no choice but to curtail price ranges. So, there are a few Amazon repricing monitoring rules in place to ensure that sellers don’t game the system or engage in a race to the bottom: Amazon Fair Pricing Policy . This applies to misleading or unreasonable prices. One example is setting a reference price that is much too high. Th...